Our Story
Founded in 2018 in New York, Aleena Cosmetics began with a simple mission: to bring authentic Pakistani and Asian beauty products to customers across the United States. What started as a passion project by our founder, Sana Sarwar, has grown into a trusted destination for premium skincare, makeup, and beauty products from South Asia and beyond.
Our Mission
At Aleena Cosmetics, we believe everyone deserves access to high-quality, authentic beauty products regardless of where they live. We carefully source and curate products from top brands across Pakistan, India, and other Asian countries, ensuring every item we sell is 100% genuine.
Why Choose Aleena Cosmetics?
100% Authentic Products
We work directly with authorized distributors and brands to guarantee the authenticity of every product. Each item is carefully inspected before shipping.
Halal-Certified Beauty
We are committed to offering halal-certified and cruelty-free beauty products that align with your values and meet the highest ethical standards.
Expert Curation
Our beauty experts carefully select every product — from traditional formulations to innovative skincare solutions — bringing you the best of Asian beauty.
Fast U.S. Shipping
Based in the USA, we offer fast and reliable shipping nationwide. Most orders ship within 1-2 business days, with free shipping on orders over \$40.
Our Product Range
We offer a comprehensive selection of beauty and personal care products including face care creams, serums, and cleansers; skin lightening and brightening treatments; hair growth oils and treatments; body care lotions and scrubs; foot care products; and makeup from trusted brands like Golden Pearl, Parley, Biocos, and many more.
Our Commitment to You
Customer satisfaction is at the heart of everything we do. We stand behind every product with our satisfaction guarantee, easy returns within 30 days, secure checkout, and dedicated customer support. Have questions? Call us at +1 (347) 801-4832 or visit our contact page.



